MERCURY TECHNOLOGY SOLUTION, James Huang "Stop being infatuated with the 'blue ocean' - the purple sea strategy has three major advantages." (Note: This translation may vary slightly depending on the desired level of formality or context.) "Blue Ocean Strategy" and "Red Ocean Strategy" are definitely heard of. Simply put, "Blue Ocean" refers to new markets with wide areas and no competitors entering, while "Red Ocean" refers to existing... Blue Ocean Strategy Business Success. Customer Groups Entrepreneur Innovation Niche Market Press Purple Ocean Strategy Red Ocean Strategy Startup Startups 3月 6, 2022