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從創業看天時,地利,人和,九死一生。

James Huang | 2022.03.07

BossMind x James Huang专栏

在過去的十年中,我認識了很多來自香港、歐美的創業團隊,他們眼紅著擁有13億人口的市場,希望分一杯羹,於是就跑去中國開公司。但是,許多創業團隊都有同樣的缺點:無論是資本、專業、知識、人脈還是洞察力都不足,但是他們仍然衝動地去創業了。

看到至少50組創業團隊,真正做成的不過一兩組。大多數的撐了一兩年不到,就蝕錢離場。這些人裡面,從高學歷、家裡有錢、拿了幾筆融資的「高配創業者」;到草根、沒錢、憑著一股熱血硬做的「低配創業者」都有。

這些人的下場都差不多──全都失敗了。人人想創業,卻沒有認知到創業本就是九死一生。造成許多創業者,抱著過度樂觀的期待開了公司,最後都落得「花錢買教訓」的下場。

The translation is: The biggest difference between the few successful entrepreneurs and the failures is still the people: successful entrepreneurs are absolutely different from ordinary people. Their vision, strategic ability, leadership, action ability, and investment degree are far beyond the general population. When Mr. E earned 100 million a year in his company, as the CEO, he could travel on Econ flights, serving as an example for his subordinates.

其之五:乱世出英雄

In times of industrial or social transformation and turmoil, opportunities abound, and there is not much demand for high entrepreneurial talent. As long as you are willing to take risks, there is a "possibility" of catching the opportunity to get rich quick. However, as the social structure gradually stabilizes, past successful opportunities cannot be replicated. For example, writing apps.

Since the explosion of mobile internet in 2010, only one world-class application has emerged in Hong Kong (Lalamove), which already speaks volumes:

APP是一個需要規模效應,需要龐大的本地用戶支持才能夠成功的創業路徑。

The translation of the provided text to zh_TW is: 目前全球大多數使用者所使用的應用程式,幾乎都來自美國和中國:例如 Facebook、微信、Amazon、淘寶等,其原因主要是這兩國擁有龐大的本地使用者基礎。當然,像 Spotify 和 Grab 這樣的特例也存在,但這顯然是少數,無法與中美的互聯網巨頭相提並論。在過去的十年中,幾乎所有可能的需求都有相應的應用程式滿足。應用程式創業的缺口(市場未滿足的需求)現在也已經差不多填補完畢了。

"When I decided to start my own business in April 2020, my idea was simple: 'to solve pain points for customers.' As a service provider, my positioning was nothing more than that."

  • 為客戶賺錢。

  • 為客戶省錢。

  • 提供更好的客戶體驗

Under COVID-19, all target customers happened to have strong demands for 1 and 2, but there were no existing service providers in the market. Of course, it's not a skill to just see a piece of fat meat, and the real skill is to eat it. Fortunately, with the strong support of two customers, there was enough time to train and grow the team. They also caught the good timing of 2021 to provide digital transformation for large customers.

若我在2015至2018年做同樣的事情,估計也會以失敗告終。

時機至關重要。

詹姆斯黃

商業建築師

從創業看天時,地利,人和,九死一生。
MERCURY TECHNOLOGY SOLUTION, James Huang 7 3月, 2022
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Ikigai(生き甲斐):如果你的工作沒有意義,那麼你的人生也同樣。