MERCURY TECHNOLOGY SOLUTION, James Huang Unlocking the Power of Event Marketing Insights: 16 KPIs You Should Be Measuring Creating a memorable and impactful event is only the beginning. The truest measure of an event's success lies hidden within the myriad of data underpinning it. The question stands—not only how to cult... Attendance Rate Brand Awareness Consumer Interest Data Analysis Event Marketing Event Planning Kpis Lead Generation Mercury Technology Solution Metrics Return On Investment Social Media Engagement Dec 29, 2023