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Understanding SEO in Simple Terms

James Huang | 2023.05.26

Have you ever felt overwhelmed while trying to learn about SEO? I know I have. It's frustrating when tutorials seem to be geared only toward engineers, using complex language and technical jargon. But SEO is supposed to be a game for creators, not just for engineers. So why does it seem like only engineers can learn it? They talk about website syntax and algorithms, but what about the user experience and how to create content that matches users' search intent?

The difference between foreign and Hong Kong SEO agencies is that foreign agencies teach you everything from scratch, from optimizing user experience to creating content that matches users' search intent. However, in Hong Kong, they only teach you programming languages. It's as if they believe you can only learn SEO if you know how to code. But from my experience, if you follow the Hong Kong style, you probably won't learn SEO.

In simple terms, SEO is about creating content that people want to read and then optimizing that content for search engines. You don't need to know the history of algorithms or programming languages. You just need to know how to write good content and optimize it for search engines.

We should focus on the content aspect of SEO and learn how to plan keywords, write content that matches users' search intent, structure your articles, and format them in a way that readers love. These are the key factors that Google uses to rank your website.

Content creators often make common mistakes, such as not doing keyword research, not using the topic cluster structure, or writing content that's too broad. These mistakes can cause your content to be buried in the search results, no matter how hard you work on it.

We provide an AI-enabled platform to let you focus on the content. Our AI-enabled CMS generates associated metadata and performs translations for you. You don't have to worry about the complicated SEO technical jargon; just count on us.

Understanding SEO in Simple Terms
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